The Impact of Human, Organization, and Technology on Behavioral Intention to Use the Ruang GTK App, Mediated by User Satisfaction in Asembagus District, Situbondo Regency

Rizqi Maulana Firdaus; Syarif Hidayatullah; Mardiana Andarwati; Dani Yuniawan; Yusaq Tomo Ardianto

doi:10.55927/eajmr.v4i8.345

Authors

Rizqi Maulana Firdaus University of Merdeka Malang
Syarif Hidayatullah University of Merdeka Malang
Mardiana Andarwati University of Merdeka Malang
Dani Yuniawan University of Merdeka Malang
Yusaq Tomo Ardianto University of Merdeka Malang

DOI:

https://doi.org/10.55927/eajmr.v4i8.345

Keywords:

Human, Organization, Technology, User Satisfaction, Behavioral Intention to Use

Abstract

This research aims to explore how Human, Organization, and Technology factors impact the Behavioral Intention to Use the Ruang GTK application, with User Satisfaction serving as a mediating variable. The research applies the HOT-FIT model using a quantitative approach. Data were collected from 183 elementary and junior high school teachers in Asembagus District, Situbondo Regency, using a questionnaire distributed in 2025. Data analysis was carried out through SEM using the SmartPLS tool. The results reveal that all three independent variables significantly affect User Satisfaction and Behavioral Intention to Use, both directly and indirectly. The findings suggest that aligning human readiness, organizational support, and technological quality enhances user satisfaction and promotes sustainable use of educational technology platforms. This provides valuable insights for policy and system development in rural education contexts.

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