Analysis of Farmers' Satisfaction Toward Subsidized Fertilizer Products

Christina Mega Wijaya; Rahmawati Rahmawati; Yohanes Kuleh

doi:10.55927/eajmr.v4i12.485

Authors

Christina Mega Wijaya Mulawarman University
Rahmawati Rahmawati Mulawarman University
Yohanes Kuleh Mulawarman University

DOI:

https://doi.org/10.55927/eajmr.v4i12.485

Keywords:

Farmer Satisfaction, Subsidized Fertilizer Products, Farmers

Abstract

This study explores farmers’ satisfaction with subsidized and non-subsidized fertilizer products from PT Pupuk Kalimantan Timur in East Kalimantan using a phenomenological qualitative approach. Data were collected through in-depth interviews with rice, palm oil, and fruit farmers to capture their lived experiences and perceptions of fertilizer quality, accessibility, pricing, and distribution policies. The findings show that farmers generally perceive no fundamental difference in the intrinsic quality of subsidized and non-subsidized fertilizers; however, satisfaction is strongly shaped by information clarity, consistency of field results, and the match between fertilizer characteristics and crop needs. Farmers report persistent problems related to uneven distribution, limited access to subsidized products, and the circulation of counterfeit or substandard fertilizers, all of which undermine trust in the distribution system. The study also highlights the potential of digital tools such as the RDKK application, although limited digital literacy constrains their effectiveness. Overall, the research provides a deeper understanding of farmers’ experiences and offers practical recommendations for improving communication, product support, and distribution governance in order to enhance farmer satisfaction and loyalty.

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