Vol 1 No 2 (2025): April 2025

Articles

• The Influence of Customer Relationship Management and Service Quality on Purchasing Decisions with Brand Image as a Moderator

  Muhammad Junaid Kamaruddin,  Universitas 17 Agustus 1945 Jakarta,  Indonesia

  Rahmi Darnis ,  Universitas 17 Agustus 1945 Jakarta,  Indonesia

  61-80

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• The Contribution of Interpersonal Communication and Employee Empathy to the Consumer Attraction of Optical Products in Yogyakarta: Bibliometric and SLR Approaches 2020 – 2025

  Sri Wahyu Budoyo Kusumo ,  Akademi Optometri Yogyakarta,  Indonesia

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